Big Tech

Disinformation is a major threat to our societies, undermining trust in the public institutions and the media. This year we will see a rapid escalation as generative AI is deployed by campaigners and bad actors to target netizens in novel, dangerous and potentially harmful ways. The scale, sophistication, and affordability of this technology is unprecedented.

We are all ill equipped to deal with an information crisis of this magnitude.

The Big Tech Narrative Initiative is a multi-pronged initiative that seeks to harness the power of narrative storytelling working in community, building a cohort of projects tackling issue areas connected to Big Tech, mis/disniformation, AI, and our information ecosystems. Together we are asking: what are the stories needed now to explore and unpack the role Big Tech has in our societies?

This narrative intervention will consist of three initiatives; a global mapping project to learn about the stories being developed, an online briefing for a wide group of storytellers, and an in-person lab in 2025.